Brands - HBSE

The Philadelphia 76ers are one of the most storied franchises in the National Basketball Association, with some of the sport’s most decorated athletes having represented the club, including Hall of Famers Charles Barkley, Wilt Chamberlain, Julius Erving and Allen Iverson, among several other all-time greats. The team has won three World Championships, earned nine trips to The Finals and has made 50 playoff appearances over 71 seasons. In 2016, the 76ers opened a 125,000-square-foot training complex, the largest in the NBA. The facility, located in Camden, NJ, includes two NBA regulation-size basketball courts, a 2,800-square-foot player locker room, and state-of-the-art performance, wellness, recovery, and hydrotherapy rooms. In 2018, the 76ers were named one of Fast Company’s “Most Innovative Companies,” the only professional sports team to be included on the list.

PHILADELPHIA 76ERS

NEW JERSEY DEVILS

The New Jersey Devils are part of the 32-team National Hockey League, with teams throughout the United States and Canada. Established in 1982, they are entering their 40th year in the Garden State. During that time, the team has won three Stanley Cup Championships: 1995, 2000 and 2003, and also went to the Stanley Cup Final in 2001 and 2012. In that period, the Devils have retired the numbers of five players: Scott Stevens, Ken Daneyko, Scott Niedermayer, Martin Brodeur and Patrik Elias. The current club presents a promising young core which includes 2019 No. 1 Draft Pick Jack Hughes and 2017 No. 1 Draft Pick Nico Hischier, guided by the leadership of General Manager Tom Fitzgerald and Head Coach Lindy Ruff. Dedicated to the Newark and greater New Jersey communities, the Devils engage in multiple charitable programs each year including this Diversity & Inclusion initiative.

Prudential Center is the world-class sports and entertainment venue located in downtown Newark, New Jersey. Opened in October 2007, the state-of-the-art arena is the home of the NHL’s three-time Stanley Cup Champion, the New Devils, Seton Hall University’s NCAA Division 1 Men’s Basketball team, the GRAMMY Museum Experience at Prudential Center and over 175 concerts, family shows and events each year.

Ranked in the Top 8 nationally by Pollstar, Billboard and Venues Today, Prudential Center is recognized as one of the premier venues in the United States, and hosts over 2 million guests annually.

DIGNITAS

New Meta Entertainment (NME) is a digital sports and entertainment company backed by an investor group that includes HBSE, Fertitta Entertainment, Susquehanna International Group and Delaware North. Dignitas is the competitive team vertical within the NME franchise.

Since its formation in 2003, Dignitas has established itself as one of the most successful esports organizations in the world, amassing 18 World Championships across multiple game titles. In September 2016, HBSE acquired Dignitas, which now sits within the NME portfolio. Dignitas currently fields seven teams in five of esports’ largest and most popular games: League of Legends, Counter-Strike: Global Offensive (men’s and women’s teams), Super Smash Bros., Rocket League, and Clash Royale. With player content studios and wellness facilities in New York City and Los Angeles, and infrastructure in Europe and China, Dignitas is the global leader dedicated to esports athletes.

HBSE Ventures (HBSEV) is a venture fund created by HBSE. HBSEV brings together a team of investors committed to finding and partnering with entrepreneurs to build the next category-defining companies in sports tech. The team works closely with their portfolio companies to provide actionable insights into the product and the competitive landscape with the aim of accelerating a company’s path to scale by making relevant introductions to other teams, leagues and strategic capital partners. The Fund is led by Managing Partners Chip Austin and Brad Farkas.

HBSE VENTURES

The Sixers Innovation Lab supports rapidly growing, early-stage companies in the consumer product space and provides speed and flexibility, individualized, industry-leading consulting and investment opportunities to startups with potential. Selected companies receive office space; access to industry experts, executives, and financiers; third-party branding, marketing and legal services; free meals and housing in the Philadelphia-area.

The Sixers Innovation Lab is housed in the Philadelphia 76ers Training Complex Business Operations Facility. Entrepreneur Seth Berger, Founder and former CEO of AND 1, an American footwear and clothing company, manages the Lab.

SIXERS INNOVATION LAB

HBSE Real Estate (HBSE RE) was created to advance HBSE’s mission to be the most impactful sports and entertainment company in the world by investing in communities in which HBSE teams and properties live, work, play, and perform. HBSE RE looks to execute large-scale mixed-use developments that improve the quality of life in our communities. HBSE RE is primarily focused on building neighborhoods around our sports and entertainment venues while driving social impact through job creation, economic growth, and impact investments. HBSE RE builds on the progress made in the cities of Camden, Newark, and Philadelphia where we have stimulated economic growth, promoted diversity and inclusion, built/operated facilities, and curated community programming.

HBSE REAL ESTATE

Elevate Sports Ventures is a best-in-class sports and entertainment consulting firm, providing proven, innovative solutions to organizations across the global sports and entertainment landscape.

Elevate taps into the extensive resources, relationships, and expertise of its partners to innovate and execute comprehensive strategies and solutions in Venue Renovations, Sales and Marketing, Stadium Licenses, Premium Ticketing, Corporate Hospitality, Customer Research, Strategy and Analytics, Sales Training, and more.

Formed in partnership between the San Francisco 49ers and Harris Blitzer Sports & Entertainment (HBSE) in 2018, Elevate welcomed Oak View Group (OVG) and Ticketmaster and Live Nation as partners in June 2018.

The Delaware Blue Coats are the official NBA G League affiliate of the Philadelphia 76ers. The Blue Coats are named for the legendary 1st Delaware Regiment, which was known for its signature blue combat uniforms and courageous participation in the American Revolution of 1776.

The team plays its home games at the all-new 76ers Fieldhouse in Wilmington, Delaware.

76ers Gaming Club (GC) is one of 23 esports teams competing in the NBA 2K League co-founded by the NBA and Take-Two Interactive Software, which features the best NBA 2K players in the world. Based in the Philadelphia area, 76ers GC draws inspiration from the history of the nation's revolutionary city, fused with the modern esports fan and player.

76ers GC is a two-time winner of The TIPOFF Tournament and the winningest team in NBA 2K League history. Led by Season 2 Coach of the Year Jeff Terrell, the team finished the 2021 regular season with a record 97 total victories across all competitions since the league's inception in 2018.

76ERS GAMING CLUB

UTICA COMETS

The Utica Comets became the New Jersey Devils American Hockey League (AHL) franchise on May 6, 2021 following approval of the AHL’s Board of Governors for relocation of their franchise to Utica, N.Y., effective starting with the 2021-22 season.

New Jersey partnered with a local operating group, Mohawk Valley Garden, led by Comets President Robert Esche on a ten-year partnership, which established a mutual commitment between the organization and the city of Utica. The Utica Comets organization has a rich history not only in the NHL but also in the community that has evolved over the past ten years. One of the top markets in the AHL, Utica focuses on creating new memories for the fans, as the next generation of Devils’ stars develop their professional careers at Adirondack Bank Center.